Brokerage commission and support for sellers

What does support involve?

Selling a property involves valuation, preparing the file, choosing presentation and marketing channels, arranging visits and discussing the property with potential buyers.

An agent can also support negotiations and preparation for the notarial appointment. The mandate specifies the services provided and the terms of remuneration.

Local knowledge and personal follow-up

The original article highlighted five aspects of the agency’s approach: flexibility, clarity, personal attention, appropriate tools and knowledge of the local market.

Before signing a mandate, owners should discuss its duration, the services included, the commission and any additional expenses. Our team can explain the support available for your project.

From valuation to completion

A considered property valuation examines location, condition, legal rights and relevant comparable transactions or listings. An asking price should be distinguished from a price actually achieved. The initial positioning influences the presentation and the enquiries a property receives.

Preparing the file can involve plans, land-register information, available energy data, easements and documents buyers need. Requirements vary by property and transaction.

What should a brokerage mandate explain?

Before appointing an agent to sell a Geneva villa or apartment, ask for written explanations of:

• the services and marketing actions included;
• the commission or calculation method and any applicable VAT;
• when a fee or expenses become payable;
• the mandate’s duration, termination terms and any exclusivity;
• reporting frequency and the handling of offers.

The signed agreement determines the applicable conditions. A commission does not guarantee a price or a time to sell. Discuss the terms with the agent and, where appropriate, a legal adviser before signing.

A service suited to the property

Each property calls for a different approach. Targeted marketing, well-prepared viewings and regular updates help a seller make informed decisions while respecting the desired level of confidentiality.